Should Small Businesses Run Google Ads in 2026?
Short answer: sometimes. The longer answer is the one that actually saves you money, so stick with me. I’ve spent thirty years watching small businesses pour money into advertising and wonder why it didn’t “work.” The ads usually worked fine. The business around the ads didn’t. That distinction is everything, and it’s the difference between […]
AI for marketing – it’s changing everything. How can you know if you’re ready?
There’s no question that AI is changing everything. According to Stanford University, 53% of people have seen a profound change in daily life due to AI. And 67% of people anticipate a profound change in daily life in the next 3-5 years. AI for marketing? It’s changing that too. My coach Garry and I were […]